Discovery batch
Week 1 - All angles liveEven spread
Every persona and every angle goes live together, so the first read is fair. Nothing gets starved before it has had a chance.
We map your buyers, build an angle for each one, and tell you which ones won.
- Statics in 24 hours, video by day 3
- 2 videos + 6 statics per angle
- A new wave every week
- Winners named by persona and angle
GrowOut’s Angle Engine builds persona-mapped ad angles for DTC brands spending $25K+ a month on Meta. Every angle ships with ad copy, a ranked test order, and a weekly wave read that names your winners.
Your creative function, owned
instead of guessed
Right now the founder is the default creative director, out of time and guessing. The Angle Engine takes the whole job: research, angles, production, test order, and the read on what won.
We build angles, not volume.
Ten versions of one idea is not diversification. We map who your buyers actually are, then build a separate angle for each one.
Shipped in four waves
Swipe to see what happens next week.
Card 1 of 4: Discovery batch
Every wave is built from what the wave before it proved.
What Peak Creative Diversification Looks Like !
Quality vs Quantity
Quality decides. The algorithm still wants volume. So we build far more than we ship, and anything that does not clear the bar never reaches your account. You get the passes. We eat the rest.
Deep Persona Mapping
Your ads talk to everyone, which is why no one listens. We map real buyers first, per product, and you see that map before a single creative exists.
Relatability & Angles
Clever ads impress. Familiar ads sell. We find what your buyers already say and believe, then show it back to them. One message per angle, built deep enough to test properly.
Emotions & Biases
People buy on feeling and explain it with logic afterwards. Fear of missing out. Proof that others bought. Curiosity. Every angle leans on one of them deliberately.
Hooks
You get one second before the thumb moves. No angle ships on a single hook. If the first line fails, nothing behind it matters, which is why hooks are written before the visual.
Prediction & Optimisation
Why pay to find out an ad is weak? Every creative is scored on hook strength, buyer fit and fatigue risk before it leaves our queue. Weak ones get rebuilt. They never cost you spend.
Your buyers, mapped
Best buyers first, every angle after
Our in-house stack ranks the personas most likely to buy. Then we test each one from multiple angles until the winner shows up.
Your product, service or offer
Persona AAngle 1Angle 2Angle 3
Persona BAngle 1Angle 2Angle 3
Persona CAngle 1Angle 2Angle 3
Inside every angle
2 videos6 statics
Up to 18 tested angles a month. Winners named by persona and angle.
Brief today.
Statics in 24 hours. Video by day 3.
01
We meet properly.
Who I am, what I have run, what I would do for you. Two minutes, human to human, no deck.
02
I read your account live.
Your brand, your ads, your last 30 days. You talk, I take notes, and I tell you what I see whether or not you buy.
03
I map your competitors' angles on the call.
Their live ads, the angles they run, and the ones nobody in your category has claimed. You keep it either way.
04
Exact price and plan, named live.
No proposal a week later. Scope, price and your first wave date, on the call. Love it or reject it.
We go up against your best ad. If we lose, month two is free.
One message reaches one pocket of people. We map the buyers you have never spoken to, then build a separate angle for each.
Untapped · 80%
Your audience · 20%
New Persona 1
New Persona 2
New Persona 3
New Persona 4
New Persona 5
New Persona 6
New Persona 7
Nothing goes live until you say yes.
Hate it? One rebuild. Still hate it? Every dollar back.
FREE, NO COMMITMENT
20 minutes. Your exact price. No pitch.
I read your ads live, map your competitors’ angles on the call, and name your exact price before we hang up. No pressure to buy.
7 years in paid social · $30M+ managed spend · If we do not beat your best ad, month two is free.
- Live account read
- Competitor angle map
- Live quote
- No hard sell
- Reject anytime
- Hard questions welcome
Before you book, quick fit check:
1. You are spending $25,000 a month or more on Meta, or launching at that level within 30 days.
2. Plans run from $2,000.
Not there yet? Email hello@growoutco.com and I will point you somewhere honest.
PERFORMANCE PROMISE
We make it right or
we refund it. Simple.
Stage 1 - Wave One Approval. You see wave one before you spend a dollar on it. If it is not right for your brand, we rebuild it once. If it is still not right, you get every dollar back and we part as friends. The assets stay with us.
Stage 2 - Beat Your Best. If in 30 days not one of our creatives beats your current best-performing ad on cost per purchase, at equal or greater spend, month two is on me and I keep building until one does.
→Wave one refundable in full within 5 days, after one rebuild
→One guaranteed metric only: cost per purchase. No moving goalposts
→No clear best ad? We baseline against your prior 30-day account average, in writing
→Stage two is paid in work. Month two free until a winner exists
→Three revision requests a month across the whole batch, on factual and brand errors
→Monthly, paid in advance, no contract, cancel with 30 days notice
What I need from you for it to hold: run the ranked test order as delivered, hold the agreed daily test budget, give me view access, and leave the landing page, price and offer unchanged for the 30 days.
WHY GROWOUT
Why Us
Tools give you variants. Agencies give you a queue. Here is the third option.
LAYER 01 - THE WORK
An operator writes the angle, not a prompt template.
Buyer research first, angle second, creative third, in that order. AI does the production lift so it ships in hours instead of weeks. You get the output, never the busywork.
LAYER 02 - THE FILTER
We pick the losers out before you pay to find them.
Every candidate is scored on hook strength, persona fit and fatigue risk. We build far more than we ship, and what does not clear the bar never reaches your inbox.
LAYER 03 - THE PROMISE
One approval. Then it just arrives.
First statics live in 24 hours, video by day 3, then a fresh wave every week. Sized for Meta, TikTok and YouTube, ad copy written, and a ranked run order telling your buyer what to test first.
Freelancers / Agencies
AI ad generators
GrowOut Co.
Volume
5-10 ads a month, revision loops eat the rest
Unlimited variants of the same flat idea
Mapped angles, each built deep enough to test properly
Speed
2-6 weeks brief to asset
Instant, but you do all the work
Statics live in 24 hours, video by day 3, a wave every week
Strategy
Depends who you get
None. You write the prompt
Buyer research and angle strategy on every account, by me
Quality filter
You find out after spend
You score the outputs yourself
Scored before it ships. Weak ones rebuilt, not sent
Cost
$5K-$20K a month retainers
$39 a month plus your time and wasted spend
Plans run from $2,000. No contract
If you only need variants, buy the tool. If you need someone to decide what to say and prove which version won, book the call.
FOUNDER
You are hiring an operator, not an agency.
Seven years running my own brands. Dropshipping since 2019, then a D2C skincare label, then a salon. $30M+ in cumulative ad spend managed across all of it. I hit this exact bottleneck myself, which is the only reason the offer looks the way it does.
I do not have a twenty-person team and I am not going to pretend I do. I built a system instead, and I run three accounts at a time so the research and the angle strategy are done by me and never handed to a junior. AI does the production lift. I do the thinking and I own the result.
On the call you talk to me. That is not a feature, it is just what happens when it is one person.
Ayush Choubisa · Founder
You leave with an exact price and a plan. No card. No pitch.
FAQ
Everything you need to know.
One message aimed at one persona for one product. That is the unit everything here is built in. Every angle ships at the same fixed depth: 2 videos and 6 statics, with primary text and headlines written for each. That depth never gets diluted at any price, because anything thinner is not testable.
Statics, yes. First statics are live within 24 hours of an approved brief. Video lands by day 3, because editing does not compress below that without the quality showing. After wave one you get a fresh wave every week. I would rather give you a number I hit every time than one that sounds better in an ad.
Production is AI-heavy, and that is exactly why it ships in hours instead of weeks. The buyer research, the angle strategy, the ranked test order and the read on results are mine. If you want a tool that hands you variants, that market exists and it is cheaper. What you pay for here is the decision about what to say, and the proof of which version won.
Every account I have run has been my own, so there is no logo wall here and I am not going to fake one. What I have is seven years running my own brands and $30M+ in cumulative managed spend behind the method. On the call I share my screen and walk you through the actual system, a real persona and angle map, the pipeline and the ranked test order, so you are judging the work instead of a slide. The Performance Promise carries the rest of the risk.
Two stages. Before you spend, if wave one is not right for your brand, one rebuild and then a full refund, with the assets staying with us. After you spend, if nothing beats your current best ad on cost per purchase at equal or greater spend inside 30 days, month two is free and I keep building until one does.
For scale: a three-person in-house creative team runs roughly $310,000 to $490,000 a year fully loaded. Plans run from $2,000, and where yours lands depends on how many angles and products you need. Your exact price is named on the call, before we hang up.
Monthly, paid in advance, no contract, cancel with 30 days notice. Nothing locks you in for a year and nothing auto-renews beyond the month you paid for.
Three requests a month across the whole batch, two on the one-time first batch. One request is one issue applied across every asset it affects, so a wrong price on twelve statics is one request and not twelve. Revisions cover factual and brand errors: wrong logo, claim, price, product, shade or spelling. Taste changes become the next wave’s variants, which you have already bought.
Because you cannot test them. At $30,000 a month of spend, 250 statics works out to about $10 of spend each, which tells you nothing about any of them. I would rather ship fewer angles at a depth Meta can read than a folder you never finish uploading.
No. I build the creative, structure the campaign and hand it over. You press go. Full media buying is a separate engagement starting at $10,000 a month, and I would not sell it to you before proving the creative first.
Me, on research and angle strategy, on every account. AI on production lift. That is exactly why it is three accounts at a time and not thirty.
Book your free call.
20 minutes. Your exact price. A clear plan. No pressure to buy.
You leave with an exact price and a plan. No card. No pitch.